LWEX is a brand development company running a portfolio of private brands and assisting clients developing and building stronger brands.

Sourcing

We are constantly present at trade shows and global sourcing and PL meeting points. With extensive network from 30 years in business we are able to find good sourcing on most proucts.

Brand development

We develop and build brands from the ground up. Creating visually strong brands with content, story, and clear strategic positioning.

Prototyping & testing

We prototype products, labels, packaging and brand and test on target audience. Making sure best possible decisions are made in the pre-launch phase.

Market & Analytics

We utilize an advanced toolbox to identify the optimal data models for our brands. Enabling us to better position brands in the market space and develop the most effective communication.

Marketing

We run a full service marketing agency creating content, visuals, films, animation, photography and scriptwriting. In-house marketing is the key to effective and powerful brand building.

Management

Once products are launched and running we manage brands and services for optimal performance over time.

Lui Ayer 73
1404 Sofia, Bulgaria
Contact: lars@lwex.online